People choose to blog for different reasons. While some use this online platform to share their knowledge and refine their writing skills, others are utilizing blogs to make money online, build professional networks, and become an authority in a specific industry. But with the number of people blogging today, it’s important that you know how to make yours stand out.
Adding a free stock video to your blog is a great way to make a difference in the World Wide Web. This multimedia can become your edge against other bloggers and make your blog more attractive and successful in the long run.
You can experience the benefits listed below once you choose to use royalty-free videos in your blog:
Helps Deliver Your Message
As mentioned, different people use blogs for different reasons. And while you can always fill your blog with text-heavy content, it doesn’t warrant engagement from your readers. In fact, an online platform filled with texts only can be too boring and might even become the reason why online visitors will immediately leave your blog.
Adding royalty-free videos is a great way of delivering your message to your readers because this can break the monotony of a text-filled blog. Royalty-free videos can improve the interest of the online visitors to your blog, allowing you to easily explain complex concepts to your target audience. If your blog showcases tutorials on new gadgets, for example, a video can help you explain the topic better, making it easier for you to get your point across.
Easy To Find And Embed
One of the biggest misconceptions people have about using royalty-free videos is that adding one will require very specific skills in coding. Some people even think that they need the help of a professional to embed a video on their website and make it look harmonious with the other elements in their blogs.
However, this isn’t true because there are now many websites that offer affordable royalty-free videos. You can simply search for these websites online and simply copy and paste the code of the video you’d want to add. Regardless if you’re using an open source software, adding royalty-free videos to your blog will only require very few clicks!
Increase User Engagement
You can never meet the goals of your blogs without user engagement. Regardless if you’re using the online platform for personal or professional reasons, you need to haul in online users so you can share your products and services, or express your ideas to your audience. All of these can be achieved when you use royalty-free videos to your blogs. As mentioned, this multimedia can excite online users, enticing them to stay longer in your blog.
The time spent of online users in your blog is important because it can make or break your opportunity to convert them into a loyal reader. The longer an online user stays in your blog, the easier it’ll be for you to convince them to check your blog again in the future. Depending on the purpose of your blog, these online users can eventually become your paying customers or loyal audience.
Lower Production Costs
Creating a video from scratch can be very expensive. Aside from the time required, you also have to invest in the right equipment, use the appropriate location, and commission actors to ensure that you can end up with a video that meets your expectations. The more elaborate and complicated your video is, the more resources it’ll cost from you.
If you don’t want to risk any of these, adding royalty-free videos to your blog is an excellent option. You can simply download and customize these videos to your liking, and post them to your blog. Using these videos will save you time and money, and can even provide better results than a video made from scratch.
Access To Hard To Shoot Clips And Past Events
The content of the videos you use for your blog can significantly affect your brand as a blogger. If you want to let your audience know how long you have been in the industry, you can showcase clips that were taken decades ago – and you’ll have the opportunity to do this when you choose to use royalty-free videos to your blogs.
With the number of websites offering royalty-free videos today, it’ll be very easy for you to find one that shows footage of hard to shoot clips and past events. This means that through royalty-free videos, you can finally incorporate presidential speeches and news stories to your blog even if you were not present when these happen.
Additionally, royalty-free stock videos also allow you to use clips that were taken from other locations. For example, if you want to showcase Singapore and you’re currently located in the United States, you can simply search for an appropriate royalty-free video and then incorporate it to your own blog. You can also make use of aerial shots when you choose to use royalty-free videos.
High-Quality Clips
Adding any type of multimedia to your blog isn’t enough to gain a loyal audience; you need to make sure that any material you’ll add is high-quality. Adding a low-resolution video to your blog will make it hard for online users to understand what your online platform is all about. In worse cases, a poor-quality video can even become the reason why you’ll create a negative impression or brand in the eyes of the public.
You won’t have to worry about any of these things when you use royalty-free videos to your blogs. These videos are taken by professionals, which means that you’ll only be using high-quality and well-defined clips. Some royalty-free videos even come in 2K and 4k resolutions.
Customization Counts
Royalty-free videos can be very beneficial to your blog, but only if you know how to customize the video based on the goals of your blog. Adding royalty-free videos to your blog without any texts and call-to-actions will be useless. This kind of video will only take up valuable space from your online platform.
If you truly want to experience the benefits of using royalty-free videos to your blogs, make sure that you know how to incorporate texts and other elements in it. It’ll be easier for you to utilize these videos if you have the liberty to customize it based on your personal or professional goals.
