Our lives are always accompanied by music. And now all our favourite songs are easily downloaded into our smartphones and media players. No wonder many entrepreneurs create music apps and provide their users a lot of possibilities for searching or creating music.
In choosing the type of music app the sky is your limit. You can make an app for identifying or streaming music, the one for promoting bands, creating your own tracks and album covers, or radio or karaoke app.
You can monetize your app through in-app purchases, ads and by making your app a premium one. Premium subscription will make your app ad-free and provide users with extended functionality. Almost all music apps are social networks of their kind as well, letting users follow or unfollow their friends or their favourite artists, exchange their playlists, look for new tracks, read musical news and just discuss music with like-minded people.
If you want your own musical app to hit the market, it’s got to have a fancy design, be user-friendly, use little resources of the device and deliver tracks in a blink of an eye. The speed of returning search results or identifying music is the key point when choosing a music app. On the average it takes an app about 2-5 secs to do that. Another thing to take into consideration should be time needed for opening and identification. And feel free to let the app occupy some part of the device’s cache for storing users’ music and enabling them to listen to it offline while commuting in underground, for example.
A crucial point of creating any musical app is licensing, which gives you legal rights to disseminate music. For this you’ll need to contact with ASCAP (American Society of Composers, Authors and Publishers) or BMI (Broadcast Music Incorporated), or European Stage Authors and Composers. Each of these organizations processes catalogues consisting around 4000000 songs.
The apps like Spotify (30 mln users), Pandora radio (81mln), SoundCloud, Tuneln radio (50 mln), iHeardRadio, (80 mln) Deezer, iTunes Radio + iTunes Match (37 mln), Google Play Music, Gaana, Last FM (24 mln) may be a good inspiration for your app.
We believe, the best experience is that you can gain yourself. So here we want to tell about a music app called TipCow. TipCow - this is a free tip jar mobile app for fans to tip bands or entertainers by PayPal or credit card. This is a ground-breaking app which is aimed at introducing less popular artists to the users. The catch is that the artists get some extra tips after a user listens to their tracks. The artists can mark the dates and place of their performances in the inbuilt calendar in the app. This feature is convenient for the users as it helps to keep their finger on the pulse of all the local bands and artists performances. Moreover, when a new album or singles are released, you’ll also get a notification right away. Active users can win discounts on tickets or some special gifts. It’s a perfect app for newbie artists who want to make a name and promotion for themselves alongside making some money for their creative development.
Before deciding upon the development of your own music app make sure you’re not reinventing the wheel. Make a market research, single out pros and cons of the top apps of this niche and try to highlight their sore spots. Then set about creating the application that will enhance some part of functionality of a music app. Pay special attention at the app’s design making it catching and user friendly which will be an ace up your sleeve. And the most sensible advice you can get is to find your target audience: study when and what for users will use your app, what your potential users like, their preferences, their lifestyle and basing on these factors start designing your app.
Always remember to pay regard to social networking. Before the release date dive into promoting your app and attracting potential users. A useful thing to do will be inviting friends from Facebook or Twitter in the app. Do your best at fueling the hype around your app before releasing it.
Remember the stunning promotion of the new episode of “Star Wars” in different variations long before the premiere? The film wet the appetite even of those who hadn’t seen a single Star Wars movie. That’s a good advertising in the flesh ;)